More social, more fun – Come out and play!
We just wrapped up Zynga Unleashed, a news event where we announced brand spankin’ new play – including a gaggle of new social games including our next “Ville”, and our very own new play service, code named, “Project Z.”
Consider this blog post your one-stop-shop for all things Unleashed. We’re talking games, platforms, and a whole new way to play.
We’re lucky to have fantastic social platforms as partners and we continue to focus on bringing more games to mobile devices and to players all over the world. What we’ve found from talking to our players is that they want to play online with friends who love the same games, and they want to connect with others who are playing at that very moment. We call that the promise of instant social, and today we’re taking a big step towards it with the announcement of “Project Z,” a new social games service from Zynga, enabled by Facebook Connect.
There will be a lot more information to come as we work towards the launch of Project Z, but beginning today, players can reserve their gamer identity tags, called zTags, by visiting http://www.Zynga.com. You’ll own your zTag and it will travel with you between games on the Project Z service. Project Z is coming to a browser near you very soon. Get ready.
Games for Everyone, Everywhere
That’s our goal, and today we announced new games across a number of platforms. You want details? We’ve got details.
Built by one of our talented studios in the Lone Star State, Zynga Dallas, CastleVille is our latest addition to the “Ville” franchise. Enter a rich medieval world with an engaging storyline, just a touch of fantasy and memorable and playful characters. CastleVille is the most beautiful game we’ve ever made, and that’s evident in the scenery, the animation, and the playful and lively characters that make this game sing.
The characters you meet and the decisions you make in CastleVille affect the mysterious locations you discover, and the rare items you reveal. Like a beautiful snow flake or an artisanal brick oven pizza, no two games are the same.
And one last thing that makes CastleVille special—the music. We’re bringing players an original orchestral soundtrack, recorded in Seattle with a 75-piece orchestra and full choir. It’s the first time this has ever been done in a social game, and not to get all sappy on you, but the music gives us chills.
We can’t wait to show you what we’ve been working on, but you’ll have to wait to play. Check out the game’s Facebook page for updates on when you can build the castle and kingdom of your dreams.
CastleVille – Get Your Happy Ending J
Zynga Casino’s Zynga Bingo
Z-Y-N-G-A, Z-Y-N-G-A, Z-Y-N-G-A, and social was its name-O. Yeah… thanks for humoring us there. But we’re not messing around with Zynga Bingo, which along with Zynga Poker, the largest social poker game in the world, will now makeup the newly created Zynga Casino franchise. You’ve played bingo before right? This was a social game before people actually used the word social. We’re talking friends, fun, and the indescribable but oh so awesome feeling you get when you hit it, before anyone else, and you’re the winner. BINGO!!! So break out your digital daubers, choose from one of many themed bingo rooms (Pirates Paradise! Vegas Lights!), and grab your friends. You’re going to have some serious fun with Zynga Bingo.
And because they’ll both be part of Zynga Casino, your chips will move with you from Zynga Poker to Zynga Bingo. We’re also going to make it easy for you to find your friends while they’re playing, no matter which “table” they’re sitting at in either one of the games. Zynga Poker is available on Zynga Casino today, and keep your eyes peeled for Zynga Bingo. Coming soon!
This is a new genre for us, but one that’s grounded in the very essence of game play. Did you read Highlights growing up? Remember Memory? Concentration? Consider this the grown up but still fun, digital version. Hidden Chronicles combines memory and skill and wraps it in a beautiful and fun social game. Seriously – you could just load up a game screen and stare at it. We have.
Hidden Chronicles is about mystery, discovery, and a little friendly competition. Like snowboarding or making scrambled eggs, it’s easy to learn but hard to master. As you move through boards discovering thousands of hidden items, you’ll also unlock the story of Ramsey Manor, your home base in Hidden Chronicles. You’ll meet and interact with unique caretakers there, and have the ability to build, decorate and customize the Manor.
And what, you ask, makes this game social? Well, you can play with your friends of course. Challenge them to particular scenes and compare scores, cooperate to build out your personal estates, and if you’re feeling generous, hide gifts on your friends’ game boards. Be on the lookout for Hidden Chronicles.
Have you ever held a rainbow-colored giraffe in the palm of your hand? Yes? Was this while you were at Burning Man? Well, for those who haven’t, rejoice! Dream Zoo is here. Coming soon to the Apple App Store in multiple languages, Dream Zoo is our first zoo themed game that lets players collect some of the world’s most exotic animals.
Players can connect with friends around the world and help one another care and feed for their digital wild kingdoms. To be clear, we’re serious about mobile, and zoos. Stay tuned, we’re releasing Dream Zoo into the wild soon.
Maybe you saw the news yesterday on our first true sequel from the wrong side of the tracks? This is a game that kicks ass and takes names and a single platform is just not enough turf for this big gun. So today, we announced that Mafia Wars 2 is now available on both Facebook and Google+ games. Play Mafia Wars today!
Facebook announced the launch of its mobile apps and mobile site, and today we’re announcing three HTML5 games will be coming to Facebook’s mobile apps site soon: Zynga Poker Mobile Web, Words With Friends HTML5 and Farmville Express. Developed using HTML5 technology, these games slice, they dice, they even julienne! Sorry, got a little carried away there. But they will deliver faster load times, smoother game-play, and near-immediate responses to player actions all within the comfort of your own mobile browser. Zynga Poker Mobile Web, Words With Friends HTML5 and Farmville Express are the first large-scale games to be built using HTML5.
So that’s it, your full Zynga Unleashed rundown. Thanks for playing with us, today and always. We hope you love playing these new games as much as we enjoyed making them. As Mark Pincus would say: Let’s Play!